About a week after trying Coffee Florian, I was exploring my neighborhood once again. Nestled at the northwestern edge of Beobhwasan (법화산), which to my surprise unexpectedly has a huge Korean Wikipedia entry about it, is the fairly new campus of Dangook University. I’d been to the Dangook University area a few times to eat with friends, but now I was there to explore, and eventually find coffee.
In early April 2011, I was still exploring my new neighborhood of Jukjeon, and learning about all of its ins and outs and side streets. Along one of these side streets, I found a rare rough and underdeveloped area of Jukjeon, which is typically known to be well off and fully developed. Near the small rough area, there was a café and an ice cream shop. But I was on my way to get dinner, so I decided to go there another time.
But! That other time conveniently happened to be the next day. After dinner at home, I figured why not try this new place now rather than later. So I walked there, and arrived when it was already dark, but a bright cube light and the promise of double espresso beckoned me in. I had found Coffee Florian.
Here’s an interesting graphic from The Korea Herald about how much coffee an average Korean drinks in a year. The interesting, thing, however, is not the amount. Look at what a small chunk of that cup brewed coffee, i.e. coffee made by a barista in a café, takes up! It’s only about 1/7 of the total coffee. Imagine if Koreans replaced their coffee mixes with more trips to the neighborhood café… Cafés would have to multiply even more. My school went from having 0 cafés nearby last year to 4 as I write in May 2017 [May 9 update: make that 5! another one just opened a few days ago]… this could easily go up to 10. We’ll see what happens…